E-Commerce
A/B test seamless shopping experiences that drive more sales.
E-Commerce
A/B test seamless shopping experiences that drive more sales.

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Featured clients
Surefoot partners with outdoor pack brand Osprey on UX research and design across their site, including a global PDP redesign for backpacks and travel gear coordinated with their international team, plus ongoing improvements to navigation, category discovery, and checkout. Finished work is handed off to Osprey's internal engineering team.
How we'd help
Surefoot was an excellent partner. They truly owned CRO and experimentation end to end, from strategy through execution, and consistently delivered thoughtful, high-quality work. I have a high bar for agencies I work with, and Surefoot met and exceeded it. I would absolutely work with them again.

For your team
Share your site and goals. Our founder runs every first call and will tell you whether a testing program is the right fit for your traffic. Backed by 20+ years of running experiments for brands like yours.
Talk to an Expert
Brian Schmitt
Founder, Surefoot
Proof of work
Tools in the stack
Have a question about E-commerce that wasn't covered? Our founder runs every first call, so you'll get straight answers from someone who's actually run this before.
Never any obligations, happy to help!
A/B tests help determine the most effective layouts, offers, and calls-to-action to refine the customer journey.
Yes—through personalized recommendations and optimized upselling strategies, CRO can boost average order values.
We analyze user behavior and implement targeted design and content improvements to overcome these challenges.
Common challenges include high cart abandonment, slow page speeds, and ineffective product displays that reduce conversions.
CRO improves product page optimization, streamlines the checkout process, and ultimately drives higher sales.