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Heatmaps and session recordings tell a story numbers alone can't. Surefoot uses Hotjar to build the qualitative case behind every experiment we run.
Heatmaps and session recordings tell a story numbers alone can't. Surefoot uses Hotjar to build the qualitative case behind every experiment we run.
Surefoot Delivered
Survey and Replay Synthesis
On-site survey and recording review
Synthesized 300 responses and matched replays to surface the three friction themes worth testing first.
About Hotjar
Hotjar combines heatmaps, session recordings, and on-site surveys in a single tool. It is one of the most established qualitative analytics platforms, with a generous free tier and a UI non-analysts can use without training.
Hotjar shows up in many of our engagements. It is often the fastest way to get qualitative signal alongside quantitative data, especially when surveys can ask the visitor a question the analytics cannot answer.
Hotjar is the easiest way to get qualitative signal alongside the quantitative numbers. Surveys, replays, heatmaps in one place, and a UI a marketer can use without training. For programs that need fast user feedback, it does the job.
For your team
Share your site and goals. Our founder runs every first call and will tell you whether a testing program is the right fit for your traffic. Backed by 20+ years of running experiments for brands like yours.
Talk to an Expert
Brian Schmitt
Founder, Surefoot
Proof of work
Related integrations
Have a question about Hotjar that wasn't covered? Our founder runs every first call, so you'll get straight answers from someone who's actually run this before.
Never any obligations, happy to help!
