Privacy Policy

surefoot may collect and store information about you in two ways:

1. Personal information you voluntarily provide to us
2. Metadata and information collected through your use of the website and our services

Examples of when you might provide personal information:

• Signing up for a newsletter or email alert
• Entering a sweepstakes or contest
• Signing up for special offers from selected third parties
• Sending us an email message

Information we may collect includes your name and email address.

We DO NOT collect or store: race or ethnic origin, political opinions, religious or philosophical beliefs, trade union memberships, genetic or biometric data, health or mortality data, or sex life or sexual orientation.

surefoot will collect data automatically from web browsers used to visit our site, including:

• The pages our users visit within surefoot.me
• The IP address of the device used to access surefoot.me
• Visit history, time on page, and site features used
• Browser type (Safari, Chrome, Firefox, etc.)

This information is used for the operation of the service, to maintain quality, and to provide general statistics regarding use of our website.

surefoot may use “cookies” to help personalize your online experience. A cookie is a text file placed on your hard disk by a web page server. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued them.

We use cookies for authentication purposes and to measure session activity. Most browsers allow you to stop accepting, be notified of, or disable existing cookies. We also may use “flash cookies” (local shared objects) for storing preferences and preventing fraud.

This website may contain links to other sites. We are not responsible for the content or privacy practices of such other sites. We encourage users to read the privacy statements of any other site that collects personally identifiable information.

surefoot collects and uses the information described to operate our website and deliver services you have requested. We will also use information to better understand our customers as a group and to improve our services. We may use your personally identifiable information to inform you of other products or services available from us and our affiliates.

surefoot does not sell, rent, or lease its customer lists to third parties. In the course of our business, we may share your information with third parties who perform services for us. Those businesses are required to protect your information and may not use it except as necessary to perform services for surefoot.

surefoot may be required to disclose your personal information, without notice, by law or in the good faith belief that such action is necessary to: (a) comply with legal process; (b) protect and defend the rights or property of surefoot; and/or (c) protect the personal safety of users of surefoot.me or the public.

surefoot secures your personal information from unauthorized access, use, or disclosure using SSL protocol. While we strive to take appropriate security measures, no data transmission over the Internet can be guaranteed to be 100% secure. Security, integrity, and privacy of information exchanged through this site cannot be guaranteed.

We will retain your personal information only for as long as is necessary for the purposes set out in this policy, and to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies. Metadata and automatically collected information is generally retained for a shorter period, except when used to strengthen security or functionality of our Service.

surefoot does not knowingly collect personally identifiable information from children under the age of eighteen. If we become aware that we have collected information from a user under eighteen, we will delete it from our records.

surefoot supports the 8 basic rights afforded to users under the GDPR. If you are a resident of the European Economic Area (EEA), you have certain data protection rights. surefoot will take all reasonable steps to allow you to correct, amend, delete, or limit the use of your personal information. Contact us at hello@surefoot.me to request changes. None of our data is used to make automated decisions and we do not transfer data internationally.

Users may opt-out of receiving any or all communications from third-party partners of surefoot by contacting us at hello@surefoot.me.

From time to time, surefoot may contact you via email for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or other general communication. If you would like to stop receiving marketing communications via email, you may opt-out by contacting us.

We may store your data on servers provided by third party hosting vendors with whom we have contracted.

surefoot reserves the right to change this Privacy Policy from time to time. We will notify you about significant changes by sending a notice to the primary email address specified in your account or by placing a prominent notice on our site. Your continued use of the site after such modifications constitutes your acknowledgment of the modified Privacy Policy and agreement to be bound by it.