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Sports & Recreation
Optimize every step from product discovery to checkout.
Sports & Recreation
Optimize every step from product discovery to checkout.
Added to Cart
Santa Cruz Hightower 4 C R – Pacific Blue
LOOK X-Track EN-Rage MTB Pedals
$105.00
Bikes don't include pedals. Installs in 5 minutes with included tutorials.
Featured clients
Surefoot partners with cycling retailer Jenson USA on conversion rate optimization for their Episerver storefront, running A/B tests across deep-catalog product discovery for parts and components, cart, and checkout, supported by UX research and usability insights.
How we'd help
They're consistently coming to me with new ideas and making sure the road map is well populated.
For your team
Share your site and goals. Our founder runs every first call and will tell you whether a testing program is the right fit for your traffic. Backed by 20+ years of running experiments for brands like yours.
Talk to an Expert
Brian Schmitt
Founder, Surefoot
Proof of work
Tools in the stack
Have a question about sports & recreation that wasn't covered? Our founder runs every first call, so you'll get straight answers from someone who's actually run this before.
Never any obligations, happy to help!
We analyze user interactions and streamline checkout processes to create a frictionless path from interest to conversion.
Challenges include seasonal trends, variable traffic, and the need for dynamic, mobile-optimized user experiences.
CRO improves navigation, refines product displays, and creates compelling calls-to-action that resonate with sports enthusiasts.
